- 01, 30, 2011
- Comments Off
- By Adam Morden
- Business/Marketing
Facebook Advertising for business
With over 500M members and vast amounts of demographic data, Facebook is a marketers dream. The ability to fine tune your audience by geographic region (down to the city) gender, interests, age group, connections with your customers, etc makes targeting ads to your specific group really easy. For example, rather than posting an ad for general fitness to [...]
Read More- 01, 26, 2011
- Comments Off
- By Adam Morden
- Business/Marketing, Fitness, General, Lifestyle
It’s all about value
I see a lot of businesses focused on the short term – and missing out on the bigger picture. There is a real tendency in business for trying to give as little and charge as much as possible. This does both the business and the customer a massive disservice. Truthfully - it really pisses me [...]
Read More- 01, 25, 2011
- Comments Off
- By Adam Morden
- Business/Marketing, General
The joys of a new website!
Well the new Alchemy CrossFit Website is up and running (if not totally bug free) That took forever – tons of hours – mostly at the wee hours of the morning to get everything converted, posted, and working. I had two main drivers in changing the website (Again…): I had a great talk with Ryan Lee [...]
Read More- 01, 12, 2011
- 2 Comments.
- By Adam Morden
- Business/Marketing, Lifestyle
High level goals and your business
One of the biggest mistakes I see (and make myself) from entrepreneurs is a lack of high level goal setting and planning. This is understandable – we are so flooded with day to day jobs and trying to keep everything growing and working on a shoestring. But, taking some time to sit back and look [...]
Read More- 01, 09, 2011
- Comments Off
- By Adam Morden
- Business/Marketing, Fitness, Lifestyle
A Chat with Ryan Lee
On Friday I had the opportunity to chat live with Ryan Lee (www.ryanlee.com) an internet marketing guru who started out as a Personal trainer and then fitness business coach. The guy is amazing. So many “coaches” and “consultants” out there would spend half or more of your time together just hyping themselves and pitching their [...]
Read More- 01, 04, 2011
- 1 Comment.
- By Adam Morden
- Business/Marketing, Fitness, General, Lifestyle
The Importance of Hard Work
Wouldn’t it be nice if there really was a pill that would make you fit, or a simple fool proof get rich quick system? Our whole culture and society is predicated on and holds instant gratification as the holy grail. As a group our attention span is minuscule and our effort/reward expectations are way out of wack. [...]
Read More- 01, 03, 2011
- Comments Off
- By Adam Morden
- Business/Marketing, General, Lifestyle
DO what you love – Actually DO it
I read a great exercise yesterday afternoon, that I plan on implementing starting this week. I did this before, about 6 years ago, and it was fantastic – the trick is to keep going, which I didn’t last time – but hopefully I will this time! So what is this exercise? Simple; make a list [...]
Read More- 11, 24, 2010
- Comments Off
- By Adam Morden
- Business/Marketing
Win-Win-Win
There is an attitude out there that there isn’t enough X (money, happiness, power) to go around. You know the people -their glass is half full and they think the only way to get ahead is to take someone else’s yummy drink… (they also like to blame their own career or business failures on others [...]
Read More- 08, 18, 2010
- 2 Comments.
- By Adam Morden
- Business/Marketing
REVIEW: Trust Agents and Six Pixels of Seperation
I just finished reading these 2 books. They totally changed my perception of social media. Both books share similarities which I’ll go into later, but they both definitely had a different focus. Six Pixels of Separation is really focused on the rise of “The Personal Brand” and what that means for individuals and businesses in the coming years. Trust [...]
Read More